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Why Your Audience Is Ignoring Your Business Post (And How to Fix It!)

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People don’t get bored because you talk about your business. People get bored because you don’t know how to talk about your business.

Do you ever get bored learning new strategies to grow your business?

No?
Why?

Because it’s always a learning experience for you. You’re constantly being taught new and better approaches to doing things.

Your target market will not get bored with your content if you only talk about your business.

In fact, they will love you because you’re very focused on solving their problems.

They will only get bored if, every day, you keep posting: Buy Now, Buy Now. New arrivals, Buy Now.

Your product is a solution to a problem.

The people who have the problem your product solves want to know everything about it in an interesting way and how your product can create the transformation they are looking for.

They want to hear new ideas about the product that solves their problems.

They want jokes about the business, not gossip.

Regardless of the business you’re in, there are billions of content ideas you can create—even if you sell sand.

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Take, for instance, if you sell bread. There are millions of content creation ideas if you think deeply.

Examples:

  • How did sliced bread come about? What were they thinking when they decided to slice bread?
  • What are the ingredients used in making bread?
  • What does it mean when bread is bromate- and saccharine-free?
  • Why is most bread made with salt?
  • Does bread have an expiration date?
  • What hygienic practices should be considered when baking bread?
  • Are there types of bread that are not good for our aged parents or kids due to certain ingredients?

All these ideas have thousands of content possibilities within them.

Except, you don’t understand your business well enough. This is why I define content creation as your ability to tell your audience everything you know as an expert about the service/product you offer—in a way that wins minds, touches hearts, and compels your audience to always love buying from you.

Again, people don’t get bored because you talk about your business. People get bored because you don’t know how to talk about your business.

Learn content creation. It’s not enough to know writing frameworks—you must learn to approach it from a problem-solving model.

PS: What you just read is from the eBook, “The Secret Blueprint for Generating Content Ideas and Creating Irresistible Content That Your Audience Loves Every Time.” You will never run out of interesting content ideas that your audience will love if you apply the strategies shared in this eBook. Grab your copy via below.

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